Deloitte is London 2012 official Sponsor

Date: 04-12-2007
Source: Mondaq Business Briefing

The London Organising Committee for the Olympic Games and Paralympic Games (LOCOG) today appointed Deloitte as the professional services supporter for London 2012. The deal is the first 'Tier Two' sponsorship to be signed.

The deal will give Deloitte the designation of official professional services supporter of London 2012, with rights to use the London 2012 marks, and rights to Team GB and Paralympics GB. As a Tier Two supporter, Deloitte can begin activating its relationship from January 2009.

Deloitte becomes the exclusive provider of professional advisory services to LOCOG, including tax, human capital, management consulting, and financial support through secondments and advisory work.

LOCOG Chief Executive Paul Deighton commented; "I'm thrilled to welcome Deloitte to the Olympic family. This is an exciting and innovative deal, with Deloitte supporting us not only with cash, which is essential as we raise the 2 billion pounds of private finance we need to host and stage the Games in 2012, but will also provide us with expert people. We will grow very quickly, to an organisation of 2,500 people at Games time. Having high-calibre secondees from Deloitte with a flexible range of skills across a number of different operational areas will help us in our goal of building a world class organisation to stage a truly memorable Games, and leave a lasting economic, sporting, social and environmental legacy long after the summer of 2012. This is our first 'Tier Two' deal and the fact that we've done it so early shows the commercial momentum underpinning our sponsorship programme."

John Connolly, Deloitte Senior Partner and Chief Executive commented; "We are delighted to become official supporters of the London 2012 Olympic Games and Paralympic Games. Deloitte's selection by LOCOG to be its exclusive provider of professional services reflects the exceptional breadth and scale of our services, the quality of our people, and our enthusiastic support for the London 2012 Games. This is a fabulous opportunity for everyone in our firm, and a great platform for the Deloitte brand. It reflects our longstanding commitment to leadership in the market and in the community, building on our support for grassroots sport and our exceptional track record in voluntary and community support. Over the course of the next five years, many of our people will have a once in a lifetime opportunity to transform London and the UK, and we are proud to be playing our part."